Role: Sr. Brand Strategist
Scope: Concept Creation & Development, Pre-Production Timeline & Budgeting, Strategic Media Planning

Campaign Overview: In order to celebrate the streaming release of Guillermo del Toro’s Pinocchio on Netflix, we decided to capture the whimsical nature of the movie within the Tiny Kitchen franchise. Transporting viewers into the wonderland of a miniature Geppetto’s Holiday Workshop filled with Pinocchio’s favorite treats seen in the movie.

Role: Sr. Brand Strategist
Scope: Concept Creation & Development, Pre-Production Timeline & Budgeting, Strategic Media Planning, Talent Coordination

Campaign Overview: In partnership with Blavity Inc., Tastemade co-produced the series Churned In Culture for Ben & Jerry’s. This series explores the intersection of food, culture, and social justice through the lens of black communities and business owners.

Role: Sr. Brand Strategist
Scope: Concept Creation & Development, Pre-Production Timeline & Budgeting, Strategic Media Planning, Talent Coordination

Campaign Overview: In order to raise awareness for Purina’s Purple Leash Project in a heartfelt and uplifting way, we decided to create a custom video format to tell the narrative through the “puppy-dog eyes” of a pet’s perspective and the unbreakable bond with their owner.

Role: Sr. Brand Strategist
Scope: Concept Creation & Development, Pre-Production Timeline & Budgeting, Strategic Media Planning

Campaign Overview: Limited assets don’t have to mean limited results – as Hershey’s ROLO candy and Tastemade proved in a CTV campaign that leveraged the Baking the Holidays streaming series paired with custom ROLO recipes to achieve impressive results.

Role: Sr. Brand Strategist
Scope: Concept Creation & Development, Pre-Production Timeline & Budgeting, Strategic Media Planning, Talent Coordination

Campaign Overview: Corona Extra was aiming to amplify hispanic voices during National Hispanic Heritage Month while also highlighting the MLB season. By tapping into recipes self-shot by the chef @themonticarlo we were able to authentically pair her unique flavor with ice-cold Corona Extra.

Role: Sr. Brand Strategist
Scope: Concept Creation & Development, Pre-Production Timeline & Budgeting, Strategic Media Planning

Campaign Overview: Sonic came to us with a limited budget and a quick turnaround to promote their limited time product the Pickle Juice Slush. By producing short-form, eye-catching assets utilizing global studios we were able to fulfill the brief and serve up custom content to satisfy consumers.